Read Free Prize Inside and Purple Cow by Seth Godin Free Online
Book Title: Free Prize Inside and Purple Cow|
The author of the book: Seth Godin
Format files: PDF
The size of the: 891 KB
Edition: Penguin Audio
Date of issue: May 11th 2004
ISBN 13: 9780142800638
Read full description of the books Free Prize Inside and Purple Cow:In Free Prize Inside, the author of Permission Marketing explains how to grow in a post-marketing world: by building your best ideas right into your product or service. In the bestselling Purple Cow, Godin uses the principle of the Purple Cow to show businesses how to leave behind their boring marketing strategies and stand out from the herd. Risky, edgy, and enlightening, Purple Cow stands with Malcolm Gladwell's The Tipping Point and Godin's own Permission Marketing as a classic of business innovation.
Read information about the authorSeth Godin is a bestselling author, entrepreneur and agent of change.
Godin is author of ten books that have been bestsellers around the world, and he is also a renowned speaker. He was recently chosen as one of 21 Speakers for the Next Century by Successful Meetings and is consistently rated among the very best speakers by the audiences he addresses.
Seth was founder and CEO of Yoyodyne, the industry's leading interactive direct marketing company, which Yahoo! acquired in late 1998.
He holds an MBA from Stanford, and was called "the Ultimate Entrepreneur for the Information Age" by Business Week.
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